Hi, I'm Andrew

and digital design is kind of my thing.

Pixel Pusher
Bezier Architect
Interface Draftsman
Experience Planner
Problem Solver Extraordinaire

Omelette is..

...my working alias. It is the entity I operate by when conducting freelance work and publishing online design-related content.

...my portfolio, a record of my projects (those I deem worthy of sharing anyway).

...my journal, a medium where I publicly document my exploration into design, technology and art and share my findings, insights and revelations.

...a repository of curated and my own resources for creative professionals and hobbyists.

A digital designer is a problem solver and creating top-tier solutions is what I do best. From brands to packaging, illustration or interface design, I’ve got you covered.

About me.

As a professional digital designer, it is my mission to work hard to stay ahead of the curve regarding processes and industry trends. With over four years of professional work experience under my belt, I've developed a specialty in user interface and experience design, brand identity and vector illustration.

I've been lucky enough to have had the opportunity to hit the ground running and take on critical decision-making and advisory roles in designing and developing successful rebranding projects and effective marketing campaigns of enterprise-grade software solutions.

My career.

User Interface Designer

National Australia Bank
May 2021 - Current
Working in collaboration with UX Designers, Accessibility Analysts and developers to enrich the experience of millions of NAB customers and bankers.

Digital Media Officer

Hendry Group
March 2018 - Current

Digital designer, working in conjunction with engineers on the visual and interaction designs on web/mobile-based applications and providing wireframes and mockups for development and interfacing across product teams. Active in developing and maintaining websites.

Hendry products and services I’ve worked on:

Infinity Client Portal, Headsup Emergency Response & Broadcast App + web admin panel, Warden Management Dashboard, HendryIQ LMS

  • Working alongside the development team to create digital products that coincide with UI/X best practices
  • Designing and developing low to high fidelity user interface prototypes for mobile and web-based applications
  • Designing and developing comprehensive sub-brands to go alongside digital products and services
  • Managing websites and ensuring the fidelity of back-end infrastructure
  • Producing promotional material for digital service offerings
  • Producing video content for online promotion
  • Producing visuals for EDM campaigns, social media and other digital marketing campaigns and communications

Graphic Designer

Money Lab / Money For Jam
August 2018 - March 2018

Designer embedded in the marketing team. Active contributor in the brainstorming and creative direction for digital marketing strategy.

  • Production of marketing collateral, internal graphics, social media content and spearheading WordPress site overhaul
  • Delivering an efficient design process during a time of change
  • Overseeing development and roll-out of new brand identity & strategy
  • Maintaining consistency across print & digital platforms, including sales collateral and website design
  • Creating and implementing strategic marketing and promotional plans in the financial lending & services space
  • Developing assets for marketing promotions and campaigns to increase brand awareness
  • Creating print and web layouts for internal, B2B and B2C comms

Volunteer Graphic Designer

Positively Transforming World
June 2017 - February 2019
  • Designing graphics for social media, events and magazines
  • Working alongside volunteers globally to empower communities through good health and quality education

Freelance Digital Designer

Omelette Creative
Since 2015

Working closely with clients on small-medium projects, both print and digital.