Red, green, and blue. These colours can be used to form a wide variety of colours in different devices such as computer monitors and televisions.
Contrast in design can be accomplished by placing two opposite colours adjacent to one another, creating a focal point within the design that dominates the composition.
The width and height of a document, after having been cut down to size from a larger sheet.
An abstract mark is a type of logo where instead of being a recognizable object from everyday life, it is an abstract geometric form representing a business or brand. Famous examples include the BP starburst logo, and the Pepsi divided circle.
The perception that people have of a business and its reliability, authenticity, and attractiveness. It's also the set of impressions an individual has when they think about a brand.
A UX design technique in which you divide your users into groups, show them cards with different names for unrelated objects and ask them to categorise them.
A set of colors which can be used to create a particular visual effect. It is usually composed of multiple primary, secondary, and tertiary colours.
The art and technique of arranging type to make written language legible, readable, and appealing when displayed.
Usually the first functional form of a new product, created to test a concept or prove out some aspects of design.
A mark or symbol used to represent an institution, organisation, person, or group, and it is usually displayed on flags and seals.
The name, logo, and other identifying information at the top of a newspaper or magazine publication.