A printing press that uses movable type and punches to make impressions on paper.
A group of rules, guidelines, and/or standards designers use when producing artwork or branded projects ensuring that they have the desired appearance and are compliant with usage guidelines.
A process in which subjects use a product or service under test conditions and report their experience.
A logo, symbol, design, or pattern used to promote and distinguish one's brand or company from others.
A standalone web page with content intended to capture a visitor. Often, it has the same URL as the website's home page and is used in paid or sponsored search engine marketing (known more commonly as pay-per-click) advertising campaigns.
The part of lowercase letters that goes above the baseline when used in running text. As such, ascenders are considered less condensed than those used for numerals and other capital letters. Some examples of ascenders include b, d, h, k, and l. The opposite of an ascender is a descender.
The primary graphic that appears at the top of a webpage, designed to grab people's attention.
A collage consisting of images, colours and text that is assembled to convey an idea or theme.
A brief snippet taken from the text of an article.
The space that an item has around it.
The use of light or dark objects positioned over colourful backgrounds. Blurred backdrops allow bright colours to come through and convey a sense of frosted glass.