The placement or otherwise of a thing in relation to other things. In design, proximity may be considered as the distance between two items in space or their relative location to each other.
Most typefaces are classified into one of five basic classifications: serif, sans serif, script, monospaced, and display.
A standalone web page with content intended to capture a visitor. Often, it has the same URL as the website's home page and is used in paid or sponsored search engine marketing (known more commonly as pay-per-click) advertising campaigns.
A type of user interface design carefully crafted to trick people into doing things they might not want to do.
The typographic presentation of a company's name in a stylized form.
Black, white, and all the values of shades in between.
A triad is a group of three colours that are equally spaced on the colour wheel.
A portion of an image where the remainder is discarded.
An observation in Psychology that suggests that the number of mental objects the average person can keep track of is seven (plus or minus two).
A UX design technique in which you divide your users into groups, show them cards with different names for unrelated objects and ask them to categorise them.
The relative lightness or darkness of a hue.