The end (straight or curved) of any stroke that doesn’t include a serif. Some typefaces feature ball terminals on letters such as the ‘f’, ‘a’, and ‘c’.
A graphical representation of a scenario, usually created and presented in sequence.
A design technique employed on websites and mobile apps that encourages users to scroll to view additional content.
A design process that can help guide the path of any product or application from discovery to launch stages. A UX roadmap can also be used in marketing to analyse how products are perceived by customers and then determine future options for growth.
A type of serif, characterized by large x-heights and thick, blocky strokes with little variation in width.
A term that means the smallest amount of work that can be done to move a project forward.
A quick and rough sketch of what you are about to work on. Good for getting the ideas out of your head and onto the page while you're still in that creative phase.
The designation of a set of character encoding styles for glyphs that are not capital letters.
A generic term for adding colour to an image. A tint can be applied by darkening a colour to create different shades or lightening the saturation, creating a washed-out look.
Colours on the same side of the colour wheel as red, such as pink, orange and yellow.
A design or decoration impressed into the surface of a material.