A prediction model used in human-computer interaction. It states that the time required to move to a target area rapidly increases as the distance to the target increases. The law was proposed by Paul Fitts, an American psychologist, in 1954 as a mathematical model of movement with limited cognitive capacity.
Fitts hypothesized that one would quickly select its first apparent target when reaching for an object before considering alternatives — a phenomenon called "target fixation." This tendency would increase progressively with increased distance between the subject and object until it eventually became exponential (i.e., too far away).
A language used to create web pages, and it stands for Hypertext Markup Language.
CSS or Cascading Style Sheets are a language for describing the look and formatting of HTML elements in a webpage.
An organised arrangement of elements used for a particular purpose, such as to create striking visual effects or to convey information effectively. Good composition is achieved through different methods, such as placing figures or objects in a scene, revising and simplifying lines and shapes that make up a figure, and arranging multiple figures or objects into meaningful relationships.
A well-known UI element in computer applications. It's an expandable menu of context-specific commands typically launched from the application's main menu.
The typographic presentation of a company's name in a stylized form.
A form of typographic ornament used by a type designer for decorative purposes. Common ligatures are based on joining two or more letters together, often with figures embedded in the design
A technique used to sequentially present items in a list or other data set that are too long to display at one time.
A way of expressing colours on digital media. To specify a hex code, you need to consider the three primary colours: red, green and blue. The hex code is always six characters long and looks like this: #RRGGBB and their values range from 00 to FF.
A mark or symbol used to represent an institution, organisation, person, or group, and it is usually displayed on flags and seals.
The use of design features that are shaped to resemble a familiar object or thing in order to facilitate user interaction.