The process of a new user being brought in to a new product. The design for this process aims to have an effective, efficient, and engaging user experience.
A type of user interface design carefully crafted to trick people into doing things they might not want to do.
When you need to break a line of text and start on a new line in a text box.
The act of gathering qualitative data about a person's thoughts and feelings related to a product.
An Adobe Illustrator vector format file. Files with the extension .ai are often used for artwork and illustrations as users can resize them without distortion. It is composed of several layers with objects and text on each layer. Users can import Illustrator files into many other programs like InDesign, Acrobat, Photoshop etc. If you design or print your t-shirts, you can create your designs in Illustrator and apply them to your t-shirt using a heat press.
A pixel, or a picture element, is the smallest addressable element in a display device.
A way to create and test designs. Designers use design sprints as a time-intensive method of quickly testing ideas and then pivoting into designing for user needs. A designer may then take the prototype they created on the first day of the design sprint and fix any usability issues with it, which is a quick way to get feedback on their work before continuing development.
The process of applying a thin layer of foil to paper coated with adhesive on one side.
A type of typographical contrast used to convey emphasis. Italics were initially developed for the printing press and are now widely used in print, web design, public signs and labelling systems.
The degree of difference between the two sides of an object or system.
A graphic representation, such as an icon, of a company or brand. Pictorial marks can be used on marketing materials to communicate the intentions and personality of the company. Factors such as colour, placement, and shape are significant in how the general public perceives a pictorial mark.