One or more words (typically at the end of a paragraph) that are separated from the rest of the text. Orphans are generally thought of as bad design, but it’s a matter of taste.
An element that prompts viewers to take a desired course of action. This type of marketing technique is used by businesses and marketers to increase page visits or sales in a certain period.
A software developer who designs, develops, maintains and supports the entire end-to-end product. These developers are capable of developing and implementing modern solutions to any industry problem. They typically work with different technologies such as mobile application development, web application development, back-end software development and front-end software development.
A discipline that analyses the usability of an application by assessing its interaction design and user experience.
A series of slides that are positioned one after the other. As you scroll through the images, the next image in the sequence is automatically loaded. Once you scroll to the end of the carousel, it cycles back around like a horse on a circular track.
A philosophy that companies should take a user-centred approach to design, making sure they focus on the customer's needs and not on their company's needs. UX designers need to figure out what users want before building something and not after. They must also ask themselves if including "features" will provide any value to the product or service.
The degree of difference between the two sides of an object or system.
The portion of a letter such as y, p, q or j that hangs below the baseline of the text.
Also called a line break, when you want to keep the text in one paragraph and not follow it with an airy space.
Also called trim marks, are markings on artwork that tells the printer where to cut the page.
A printing press that uses movable type and punches to make impressions on paper.