A graphical representation of a scenario, usually created and presented in sequence.
Also known as a suspension point, is a series of dots (…) that is used either as a substitute for some text that has been omitted from a sentence or when the author does not wish to pause in their writing.
A design technique employed on websites and mobile apps that encourages users to scroll to view additional content.
CMYK is a colour space created for the printing process. It stands for Cyan Magenta Yellow Key (black).
PPI stands for Point Per Inch. PPI is the number of dots per inch in a printer's resolution or the number of pixels per inch in a monitor's screen resolution. The more PPI, the higher your image quality will be as it becomes sharper and clearer. The lower your PPI, the lower your image quality will be, and the more likely you'll see individual pixels in an image.
Text that flows from right to left and is the default reading direction of a page with its content aligned on the right margin.
A pixel, or a picture element, is the smallest addressable element in a display device.
The sum of all experiences an individual has with a company or its delivery channels during their journey. From handling and registering a complaint to ordering new products, these interactions are monitored and analyzed at every touchpoint by frontline employees, developers, designers, and product managers for improvement opportunities.
Also called trim marks, are markings on artwork that tells the printer where to cut the page.
A sample of the target audience for which a product or service is intended.
The number of visits that result in a purchase or some other goal. It can measure any conversion event, such as download, registration, purchase, etc.