A graphical representation of a scenario, usually created and presented in sequence.
Colours on the opposite side of the colour wheel to warm colours. Typically bluish in tone, such as blue or green.
A logo, symbol, design, or pattern used to promote and distinguish one's brand or company from others.
An organised arrangement of elements used for a particular purpose, such as to create striking visual effects or to convey information effectively. Good composition is achieved through different methods, such as placing figures or objects in a scene, revising and simplifying lines and shapes that make up a figure, and arranging multiple figures or objects into meaningful relationships.
Framing consisting of cutting off or obscuring most of the surrounding of a subject, removing distractions from the background and emphasising the subject.
The attributes of a typeface. Type properties include weight, width, colour and x-height.
The relative lightness or darkness of a hue.
A type of user interface design carefully crafted to trick people into doing things they might not want to do.
A pixel, or a picture element, is the smallest addressable element in a display device.
A graphic element that has a definite length and direction. Examples of vectors would be straight lines, edges, or curves.
The process of applying a thin layer of foil to paper coated with adhesive on one side.