The act of gathering qualitative data about a person's thoughts and feelings related to a product.
A small, non-preview image that accompanies a larger image. It provides an immediate sense of the content while not necessarily revealing it in its entire scope.
The primary graphic that appears at the top of a webpage, designed to grab people's attention.
A term that means the smallest amount of work that can be done to move a project forward.
A process that involves assigning people to work on different parts of the design and making sure that they focus on one area at a time. This method is an excellent way to release products more quickly and with higher quality.
The most common types of agile methods are Scrum, Kanban, XP and Agile Modeling. It can often be difficult for companies to make the switch because it requires significant changes in how product development occurs.
Also known as text colour, is a visible attribute of text determined by the combination of text and background colour.
The typographic presentation of a company's name in a stylized form.
A style of architecture and design that was popular in the 1960s and 1970s. Brutalist buildings are typically characterised by durability, simplicity, and an emphasis on form following function. Brutalism is not a single style but an umbrella term for architecture with a stark and futuristic look.
A field of study that aims to understand the user experience of a product or service. Conducting UX research includes interviewing, observing, and surveying users. Understanding the user experience is important because it helps designers understand how to design a better product that will be more appealing and usable for people.
The name, logo, and other identifying information at the top of a newspaper or magazine publication.
A measure of the ease of understanding text.