A key performance indicator is a variable that measures how well an entity is performing. It's a figure that designates an individual or item's performance level. A particular company may use metrics such as sales, revenue, production, and market share to gauge the success of their firm.
The attributes of a typeface. Type properties include weight, width, colour and x-height.
The process of adjusting the spacing between individual letters to improve or avoid particular visual distortions.
A technique used to sequentially present items in a list or other data set that are too long to display at one time.
A unit of measurement that equals 1/6 of an inch, or 1/72 of a foot.
The use of design features that are shaped to resemble a familiar object or thing in order to facilitate user interaction.
The intensity of a color relative to its own brightness. Colours are said to be saturated when they have a strong hue and high intensity.
A photograph that is purchased and licensed for exclusive use by an individual or business.
In typography, a bowl is a curved shape used to control the area of white space.
The process of a new user being brought in to a new product. The design for this process aims to have an effective, efficient, and engaging user experience.
One or more words (typically at the end of a paragraph) that are separated from the rest of the text. Orphans are generally thought of as bad design, but it’s a matter of taste.