A symbol that is used in the design industry to give a more personal touch. Lettermarks can be an individual's name or initials that are cleverly designed and incorporated into a company's logo.
The adjustment of all characters in a line by moving them closer together or farther apart.
A digital image captured by a digital camera or scanner that has not been processed in any way by the camera software.
A specific set of colours, usually with a limited number of values, chosen to suit the needs of a particular design.
A logo, symbol, design, or pattern used to promote and distinguish one's brand or company from others.
The designation of a set of character encoding styles for glyphs that are not capital letters.
A series of slides that are positioned one after the other. As you scroll through the images, the next image in the sequence is automatically loaded. Once you scroll to the end of the carousel, it cycles back around like a horse on a circular track.
How well or poorly something can be read.
The width and height of a document, after having been cut down to size from a larger sheet.
Colours that directly across the colour wheel, like blue and orange. When you put these colours next to each other, they make a great contrast together. Complementary colours are often found in nature.
The act of gathering qualitative data about a person's thoughts and feelings related to a product.