The relative lightness or darkness of a hue.
Text that is used to fill in a gap in a document.
The small decorative stroke at the end of a stroke in a letter, or a typeface.
A type of user interface design carefully crafted to trick people into doing things they might not want to do.
A type of design where the colours or tones gradually change from one colour to another. Gradients are often used in graphic design to add visual interest and give the appearance of "extensions" or "glosses" of a particular colour.
A language used to create web pages, and it stands for Hypertext Markup Language.
A brief snippet taken from the text of an article.
A style of typeface that uses a width-to-height ratio of 1:1.
The feeling or mood created by a design.
The surface quality of an element.
A measure of the ease of understanding text.