A type of design technique utilised in the creation of visuals and illustrations. Blur is used to create an impression of movement or a sense of depth.
A way of developing new products or services using a process of repeated and regular refinement, in which prototypes are made, evaluated, revised, and re-evaluated until the desired result is achieved. High profile companies have successfully implemented iterative design to create effective and innovative products.
A type of print/design created with a metal stamp to create a shape out of paper using a die cutting machine. Die cuts can be used in apparel, home decor and promotional products.
A type of user interface design carefully crafted to trick people into doing things they might not want to do.
A logo which is usually a combination of text and graphic imagery that acts as the company's symbol.
A sample of the target audience for which a product or service is intended.
The process of applying a thin layer of foil to paper coated with adhesive on one side.
Colours that have a relation in their hue. A colour wheel can be used to help identify analogous colours. Analogous colours are typically found next to each other on the colour wheel.
A system of columns and rows designers use to create layouts. It's used in graphic design and web development to align elements for easy use on the page. Grids are a key part of design because they help you create balance, rhythm, proportion and hierarchy in your layout.
The use of design features that are shaped to resemble a familiar object or thing in order to facilitate user interaction.
The art of drawing original characters and symbols — especially for decorative purposes.