Also known as text colour, is a visible attribute of text determined by the combination of text and background colour.
The relative lightness or darkness of a hue.
A triad is a group of three colours that are equally spaced on the colour wheel.
The distance from the baseline to the top of a capital letter, number, or other upper-case glyphs.
An abbreviation for Portable Document Format. The PDF format was originally developed to share documents between different operating systems in the late 1980s. Any text document, image or page layout can be saved as a PDF file that includes all of the font information needed to display it without losing quality.
A technique used to sequentially present items in a list or other data set that are too long to display at one time.
A type of design where the colours or tones gradually change from one colour to another. Gradients are often used in graphic design to add visual interest and give the appearance of "extensions" or "glosses" of a particular colour.
Affordances describe a relationship between the environment and an animate object, classified as either positive or negative.
Items, such as a car that leads to movement, have a positive affordance. Things like stairs that lead upwards have a negative affordance because they will not allow for any other form of movement other than up or down if used accordingly.
A non-functional first draft of a design.
A type of font that comes pre-installed in an operating system.
An iconic design that is made up of two or three letters.