The measure of a device or computer system's ability to capture fine detail. A higher number of pixels can provide more details and finer images on the screen.
A measure of the ease of understanding text.
A set of colors which can be used to create a particular visual effect. It is usually composed of multiple primary, secondary, and tertiary colours.
The process of adjusting the spacing between individual letters to improve or avoid particular visual distortions.
A graphical representation of the density and distribution of data points. Denser regions in the image are interpreted as the data points' frequency, while lower densities are interpreted as fewer data points in that area.
Heatmaps show you where people worldwide are clicking on content to help you understand how people interact with your website designs and content.
A printing press that uses movable type and punches to make impressions on paper.
Also called a line break, when you want to keep the text in one paragraph and not follow it with an airy space.
A graphic element that has a definite length and direction. Examples of vectors would be straight lines, edges, or curves.
A type of print/design created with a metal stamp to create a shape out of paper using a die cutting machine. Die cuts can be used in apparel, home decor and promotional products.
The perception that people have of a business and its reliability, authenticity, and attractiveness. It's also the set of impressions an individual has when they think about a brand.
Colours that have a relation in their hue. A colour wheel can be used to help identify analogous colours. Analogous colours are typically found next to each other on the colour wheel.