The way that a user navigates through a website, app, etc.
One or more words (typically at the end of a paragraph) that are separated from the rest of the text. Orphans are generally thought of as bad design, but it’s a matter of taste.
Contrast in design can be accomplished by placing two opposite colours adjacent to one another, creating a focal point within the design that dominates the composition.
An observation in Psychology that suggests that the number of mental objects the average person can keep track of is seven (plus or minus two).
The intensity of a color relative to its own brightness. Colours are said to be saturated when they have a strong hue and high intensity.
A textual or graphical component in a web page.
Typefaces that are used across large bodies of text like headlines. Text typefaces are generally more varied than body-text typefaces.
The small, non-essential text that appears on an interface. It has been set up specifically to be short and concise to draw attention to an essential user experience.
The portion of a letter such as y, p, q or j that hangs below the baseline of the text.
Also called trim marks, are markings on artwork that tells the printer where to cut the page.
A selector that can be applied to any HTML element. ID should be used when designing for a single instance, such as using the id="main" attribute on an <h1> tag.