A type of graphical interface that allows the user to interact with the application on a screen, such as a computer monitor or smartphone, using various types of input devices.
The act of gathering qualitative data about a person's thoughts and feelings related to a product.
A type of graphical interface that allows the user to interact with the application on a screen, such as a computer monitor or smartphone, using various types of input devices.
The feeling or mood created by a design.
A framework that helps a company evaluate any aspect of its user experience according to five metrics, which form the acronym HEART. These metrics are: 1. Happiness 2. Engagement 3. Adoption 4. Retention 5. Task success
A system used to describe and identify typefaces by their basic visual characteristics.
Colours on the opposite side of the colour wheel to warm colours. Typically bluish in tone, such as blue or green.
Text that is used to fill in a gap in a document.
A statistical method in which two variants of the same activity are compared against each other (typically with several variants), one at a time, and the most effective variant is selected.
The area of negative space around and between elements in a design.
The art and technique of arranging type to make written language legible, readable, and appealing when displayed.