Also known as caps, a type property that specifies that all letters in a body of text are capitalised.
A textual or graphical component in a web page.
Also called a line break, when you want to keep the text in one paragraph and not follow it with an airy space.
A type of graphical interface that allows the user to interact with the application on a screen, such as a computer monitor or smartphone, using various types of input devices.
The principle of both sides of an object having a sense of symmetry. It ensures that the weight and visual mass are distributed evenly on both sides of a surface. Balance is more important than symmetry because people don't often notice when something is asymmetrical, but they will always see if something is unbalanced.
A type of design that features the strokes running predominantly from the upper left to the lower right.
It can also be used in reference to a type of lettering, typically for advertisements, to be read in either direction. It is also used to help the reader navigate through and around the advertisement.
A unit for defining the size of a font. It's not a distance; this unit's measurement is only relative to the typeface's design.
Colours on the same side of the colour wheel as red, such as pink, orange and yellow.
The end (straight or curved) of any stroke that doesn’t include a serif. Some typefaces feature ball terminals on letters such as the ‘f’, ‘a’, and ‘c’.
The process of a new user being brought in to a new product. The design for this process aims to have an effective, efficient, and engaging user experience.
The meeting point where two lines cross.