A unit of measurement that equals 1/6 of an inch, or 1/72 of a foot.
The distance between two points of extrusion or an object. It can also be defined as the measurement of size.
A low-fidelity representation of a user interface design.
Small uppercase letters, generally about half as tall as regular uppercase letters.
A usability assessment method that is used to evaluate a design against established usability principles or heuristics. It is based on the idea that designers can use their experience to find areas of poor design without extensive user testing.
The way that a user navigates through a website, app, etc.
A quick and rough sketch of what you are about to work on. Good for getting the ideas out of your head and onto the page while you're still in that creative phase.
A standalone web page with content intended to capture a visitor. Often, it has the same URL as the website's home page and is used in paid or sponsored search engine marketing (known more commonly as pay-per-click) advertising campaigns.
The art and technique of arranging type to make written language legible, readable, and appealing when displayed.
The design of the interaction between users and products. Interaction design is focused on creating products that enable the user to achieve their objective(s) in the best way possible.
A tool that allows user experience designers, or people who design products and websites with consumers in mind, to track where users look on the screen. Eye-tracking can measure users’ attention and the duration of time they spend on different areas of a website. With this information, websites can create user experience solutions such as buttons with varying colours designed to catch the eye.