Widow

The last line of a paragraph following the rest, or a single line in a paragraph that is out of place with the rest.

More terms you might want to know

Bold

A greater typographic weight than the standard typeface, often used to highlight text that the writer wants to emphasise or denote sections, headlines or quotes in printed material.

Bold type is a little heavier than the average type because of its higher contrast, making it more readable. The opposite of bold type is light type, also known as regular or book.

Centre Aligned

A layout where all the content, mostly text, is aligned to the centre. The overall purpose of a Centre Alignment is to make it easier for users to read and scroll through content.

Mock-up

A non-functional first draft of a design.

CSS

CSS or Cascading Style Sheets are a language for describing the look and formatting of HTML elements in a webpage.

Masthead

The name, logo, and other identifying information at the top of a newspaper or magazine publication.

Font Size

A measure of the height of a set of text on an element.

Brand Mark

A logo, symbol, design, or pattern used to promote and distinguish one's brand or company from others.

Repetition

The use of repeating elements and motifs for decorative purposes. In design, repetition occurs in many ways. It can be achieved by using a shape or design element in a pattern, and it can also be achieved through the use of multiple shapes or motifs that have similarities

Calligraphy

The art of decorative writing practised by many different people in many different cultures. Calligraphy is sometimes used to add a personal touch to wedding invitations, special event invitations, and other projects.

Pica

A unit of measurement that equals 1/6 of an inch, or 1/72 of a foot.

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