GIF

A file format that supports both static and animated images. It is a popular file format on the internet and social media due to its wide colour support, portability, and animating capabilities.

More terms you might want to know

Crop Marks

Also called trim marks, are markings on artwork that tells the printer where to cut the page.

Onboarding Flow

The process of a new user being brought in to a new product. The design for this process aims to have an effective, efficient, and engaging user experience.

Lowercase

The designation of a set of character encoding styles for glyphs that are not capital letters.

Widow

The last line of a paragraph following the rest, or a single line in a paragraph that is out of place with the rest.

GIF

A file format that supports both static and animated images. It is a popular file format on the internet and social media due to its wide colour support, portability, and animating capabilities.

AI File

An Adobe Illustrator vector format file. Files with the extension .ai are often used for artwork and illustrations as users can resize them without distortion. It is composed of several layers with objects and text on each layer. Users can import Illustrator files into many other programs like InDesign, Acrobat, Photoshop etc. If you design or print your t-shirts, you can create your designs in Illustrator and apply them to your t-shirt using a heat press.

Monospace

A style of typeface that uses a width-to-height ratio of 1:1.

Printer's Proof

A print that the printer receives to monitor the progress of production. Proofing is a matter of looking at the print to ensure that it has been printed correctly and that the colours are rendered accurately.

Minimum Viable Product (MVP)

A term that means the smallest amount of work that can be done to move a project forward.

Hand-lettering

The art of drawing original characters and symbols — especially for decorative purposes.

Problem?

Got a suggestion or found an issue with the glossary?
Let me know!