Material Design

A design language developed by Google. The goal of Material Design was to create fluid, natural movement for users on any platform they happen to be using.

More terms you might want to know

Vector

A graphic element that has a definite length and direction. Examples of vectors would be straight lines, edges, or curves.

Interaction Design

The design of the interaction between users and products. Interaction design is focused on creating products that enable the user to achieve their objective(s) in the best way possible.

Terminal

The end (straight or curved) of any stroke that doesn’t include a serif. Some typefaces feature ball terminals on letters such as the ‘f’, ‘a’, and ‘c’.

Web Page Elements

A textual or graphical component in a web page.

Kerning

The process of adjusting the spacing between individual letters to improve or avoid particular visual distortions.

Fishbone Diagram

Also known as an Ishikawa diagram, is a widely used technique in project management. The diagram provides a means of evaluating the cause-and-effect relationship between the various activities necessary for completing a project by visualising all activities in the project as bones that interconnect on an anterior and posterior spine, with causality flowing from one to another.

Soft Return

Also called a line break, when you want to keep the text in one paragraph and not follow it with an airy space.

Hard Return

When you need to break a line of text and start on a new line in a text box.

PNG Image

A PNG (Portable Network Graphics) file is a bitmap image format that has been designed to store images with an alpha channel. This format is primarily used for transparency so that it can be placed over other graphics in many design applications.

Texture

The surface quality of an element.

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