A unit for defining the size of a font. It's not a distance; this unit's measurement is only relative to the typeface's design.
A printing press that uses movable type and punches to make impressions on paper.
A graphic representation, such as an icon, of a company or brand. Pictorial marks can be used on marketing materials to communicate the intentions and personality of the company. Factors such as colour, placement, and shape are significant in how the general public perceives a pictorial mark.
The name, logo, and other identifying information at the top of a newspaper or magazine publication.
A small, non-preview image that accompanies a larger image. It provides an immediate sense of the content while not necessarily revealing it in its entire scope.
A graphical representation of the density and distribution of data points. Denser regions in the image are interpreted as the data points' frequency, while lower densities are interpreted as fewer data points in that area.
Heatmaps show you where people worldwide are clicking on content to help you understand how people interact with your website designs and content.
In handwriting and calligraphy, ball terminals are the end of a stroke that resembles a ball. They are also used in some typefaces like cursive or old-style typefaces.
A group of rules, guidelines, and/or standards designers use when producing artwork or branded projects ensuring that they have the desired appearance and are compliant with usage guidelines.
A process in which subjects use a product or service under test conditions and report their experience.
A digital image captured by a digital camera or scanner that has not been processed in any way by the camera software.
Black, white, and all the values of shades in between.