The setting on a camera's lens which controls how much light comes into the camera. Aperture settings can usually be set to F-stop values ranging from F1.4-F22. The higher the aperture value, the smaller the opening is, and vice versa, which affects the depth of field in photos and how much light reaches and illuminates a subject or scene in a photo.
A style of typeface that uses a width-to-height ratio of 1:1.
A type of serif, characterized by large x-heights and thick, blocky strokes with little variation in width.
Typically used on the internet or web pages to provide easily accessible navigation for users. Typically, the breadcrumb navigation appears along the top of a webpage or at other locations on a webpage so that users can know where they are on a site quickly and efficiently.
A standalone web page with content intended to capture a visitor. Often, it has the same URL as the website's home page and is used in paid or sponsored search engine marketing (known more commonly as pay-per-click) advertising campaigns.
A file format that supports both static and animated images. It is a popular file format on the internet and social media due to its wide colour support, portability, and animating capabilities.
Colours on the same side of the colour wheel as red, such as pink, orange and yellow.
A colour that appears to be pure and lacks any lightness (or tone) or saturation.
A type of user interface design carefully crafted to trick people into doing things they might not want to do.
The art and technique of arranging type to make written language legible, readable, and appealing when displayed.
An example of a typical user and the actions they take. Typically these are written in the form of a story.