The principle of both sides of an object having a sense of symmetry. It ensures that the weight and visual mass are distributed evenly on both sides of a surface. Balance is more important than symmetry because people don't often notice when something is asymmetrical, but they will always see if something is unbalanced.
In typography, a bowl is a curved shape used to control the area of white space.
A Tagged Image File Format is a file format for storing images losslessly.
A measure of the height of a set of text on an element.
A series of slides that are positioned one after the other. As you scroll through the images, the next image in the sequence is automatically loaded. Once you scroll to the end of the carousel, it cycles back around like a horse on a circular track.
A system used to describe and identify typefaces by their basic visual characteristics.
A symbol that is used in the design industry to give a more personal touch. Lettermarks can be an individual's name or initials that are cleverly designed and incorporated into a company's logo.
A portion of an image where the remainder is discarded.
A discipline that analyses the usability of an application by assessing its interaction design and user experience.
A triad is a group of three colours that are equally spaced on the colour wheel.
A digital image captured by a digital camera or scanner that has not been processed in any way by the camera software.