A type of design that features the strokes running predominantly from the upper left to the lower right.
It can also be used in reference to a type of lettering, typically for advertisements, to be read in either direction. It is also used to help the reader navigate through and around the advertisement.
The small decorative stroke at the end of a stroke in a letter, or a typeface.
Vector graphics are made up of two sets of points: control points (which determine shape) and anchor points (determining length). Anchor points attach geometry to form a shape like a ball or a heart.
Text that flows from left to right and is the default reading direction of a page with its content aligned on the left margin.
A type of user interface design carefully crafted to trick people into doing things they might not want to do.
The width and height of a document, after having been cut down to size from a larger sheet.
A way of expressing colours on digital media. To specify a hex code, you need to consider the three primary colours: red, green and blue. The hex code is always six characters long and looks like this: #RRGGBB and their values range from 00 to FF.
A type of font that comes pre-installed in an operating system.
A statistical method in which two variants of the same activity are compared against each other (typically with several variants), one at a time, and the most effective variant is selected.
Contrast in design can be accomplished by placing two opposite colours adjacent to one another, creating a focal point within the design that dominates the composition.
CMYK is a colour space created for the printing process. It stands for Cyan Magenta Yellow Key (black).