A set of colors which can be used to create a particular visual effect. It is usually composed of multiple primary, secondary, and tertiary colours.
The designation of a set of character encoding styles for glyphs that are not capital letters.
A unit of measurement that equals 1/6 of an inch, or 1/72 of a foot.
A measure of the height of a set of text on an element.
A basic design tool that helps designers create and communicate ideas.
Usually the first functional form of a new product, created to test a concept or prove out some aspects of design.
The attributes of a typeface. Type properties include weight, width, colour and x-height.
Typefaces that are used across large bodies of text like headlines. Text typefaces are generally more varied than body-text typefaces.
Text that flows from right to left and is the default reading direction of a page with its content aligned on the right margin.
One of the most common types of navigation in UI design. It's usually a system of one or more horizontal buttons placed at the bottom of the screen, directing users to other parts of an app or website. Bottom navigation is often used as an alternative to scrolling or tabbing through links on a page.
The use of repeating elements and motifs for decorative purposes. In design, repetition occurs in many ways. It can be achieved by using a shape or design element in a pattern, and it can also be achieved through the use of multiple shapes or motifs that have similarities