A printing term that describes how close an object is to the edge of a printed page. Bleeds are often used in graphic design for books, magazines, posters and other printed materials with photographs or illustrations.
CSS or Cascading Style Sheets are a language for describing the look and formatting of HTML elements in a webpage.
Text that is used to fill in a gap in a document.
The study of how colours are related to one another. It is about how we see colour, mix and modify it (according to our needs), and put colour together to achieve the desired mood or atmosphere.
The end (straight or curved) of any stroke that doesn’t include a serif. Some typefaces feature ball terminals on letters such as the ‘f’, ‘a’, and ‘c’.
An observation in Psychology that suggests that the number of mental objects the average person can keep track of is seven (plus or minus two).
The use of light or dark objects positioned over colourful backgrounds. Blurred backdrops allow bright colours to come through and convey a sense of frosted glass.
A decoration technique used primarily on paper, metal, and some plastics in which ink or another printing medium is pressed into the material's surface to create a three-dimensional effect.
The way characters are capitalised within a word or phrase. Common font cases are uppercase, lowercase, capitalised (or title case) and sentence case.
The process of a new user being brought in to a new product. The design for this process aims to have an effective, efficient, and engaging user experience.
The adjustment of all characters in a line by moving them closer together or farther apart.