The main text of an advertisement or editorial as opposed to headings and subheadings.
A type of design technique utilised in the creation of visuals and illustrations. Blur is used to create an impression of movement or a sense of depth.
CSS or Cascading Style Sheets are a language for describing the look and formatting of HTML elements in a webpage.
A prominent design feature of web applications. Links can be used to navigate websites, provide shortcuts to content, or change views within a web application. These links allow for ease of access and save time when users need to find information or use services from other domain names.
A photograph that is purchased and licensed for exclusive use by an individual or business.
A collage consisting of images, colours and text that is assembled to convey an idea or theme.
A basic design tool that helps designers create and communicate ideas.
The act of gathering qualitative data about a person's thoughts and feelings related to a product.
A style of architecture and design that was popular in the 1960s and 1970s. Brutalist buildings are typically characterised by durability, simplicity, and an emphasis on form following function. Brutalism is not a single style but an umbrella term for architecture with a stark and futuristic look.
Colours that have a relation in their hue. A colour wheel can be used to help identify analogous colours. Analogous colours are typically found next to each other on the colour wheel.
PPI stands for Point Per Inch. PPI is the number of dots per inch in a printer's resolution or the number of pixels per inch in a monitor's screen resolution. The more PPI, the higher your image quality will be as it becomes sharper and clearer. The lower your PPI, the lower your image quality will be, and the more likely you'll see individual pixels in an image.