Hard Return

When you need to break a line of text and start on a new line in a text box.

More terms you might want to know

Gamification

The process of adding game-like qualities to an experience like a website or application. To ensure that these activities are engaging enough for the users, it often includes gradual rewards such as levels and badges systems, which can further encourage engagement with the app.

Avatar

A graphical representation of the user on a device, used to represent various users in different contexts. It can be a photo, image or drawing.

Repetition

The use of repeating elements and motifs for decorative purposes. In design, repetition occurs in many ways. It can be achieved by using a shape or design element in a pattern, and it can also be achieved through the use of multiple shapes or motifs that have similarities

Prototype

Usually the first functional form of a new product, created to test a concept or prove out some aspects of design.

Lean UX

A philosophy that companies should take a user-centred approach to design, making sure they focus on the customer's needs and not on their company's needs. UX designers need to figure out what users want before building something and not after. They must also ask themselves if including "features" will provide any value to the product or service.

Layout

Layout is a defining characteristic of design. It dictates the positioning of content and design elements. Layouts can range from the simple, such as a four- or two-column layout, to more complex designs like grids with multiple hierarchy levels.

User Interviews

The act of gathering qualitative data about a person's thoughts and feelings related to a product.

Widow

The last line of a paragraph following the rest, or a single line in a paragraph that is out of place with the rest.

Margin

The space that an item has around it.

Body Copy

The main text of an advertisement or editorial as opposed to headings and subheadings.

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