The process of adjusting the spacing between individual letters to improve or avoid particular visual distortions.
The word "bracket" is often used to refer to parentheses and is written as either [] or () and used to delimit blocks of text, e.g. a set of instructions. Within brackets, items are arranged from left to right in order of precedence.
A logo which is usually a combination of text and graphic imagery that acts as the company's symbol.
The process of adding game-like qualities to an experience like a website or application. To ensure that these activities are engaging enough for the users, it often includes gradual rewards such as levels and badges systems, which can further encourage engagement with the app.
Vector graphics are made up of two sets of points: control points (which determine shape) and anchor points (determining length). Anchor points attach geometry to form a shape like a ball or a heart.
A type of user interface design carefully crafted to trick people into doing things they might not want to do.
An observation in Psychology that suggests that the number of mental objects the average person can keep track of is seven (plus or minus two).
In handwriting and calligraphy, ball terminals are the end of a stroke that resembles a ball. They are also used in some typefaces like cursive or old-style typefaces.
A language used to create web pages, and it stands for Hypertext Markup Language.
A printing term that describes how close an object is to the edge of a printed page. Bleeds are often used in graphic design for books, magazines, posters and other printed materials with photographs or illustrations.
A unit of measurement that equals 1/6 of an inch, or 1/72 of a foot.