HTML

All available space (line-height) between two consecutive lines of text; this measurement should be adjusted for either ascenders or descenders. In hand typesetting, leading referred to thin strips of lead inserted by hand between lines of type in the composing stick to increase vertical distance.

A printing term that describes how close an object is to the edge of a printed page. Bleeds are often used in graphic design for books, magazines, posters and other printed materials with photographs or illustrations.

An organised arrangement of elements used for a particular purpose, such as to create striking visual effects or to convey information effectively. Good composition is achieved through different methods, such as placing figures or objects in a scene, revising and simplifying lines and shapes that make up a figure, and arranging multiple figures or objects into meaningful relationships.

Colours on the opposite side of the colour wheel to warm colours. Typically bluish in tone, such as blue or green.

The degree of difference between the two sides of an object or system.

Small uppercase letters, generally about half as tall as regular uppercase letters.

The distance from the baseline to the top of a capital letter, number, or other upper-case glyphs.

The word "bracket" is often used to refer to parentheses and is written as either [] or () and used to delimit blocks of text, e.g. a set of instructions. Within brackets, items are arranged from left to right in order of precedence.

A photograph that is purchased and licensed for exclusive use by an individual or business.

An iconic design that is made up of two or three letters.