A type of design that features the strokes running predominantly from the upper left to the lower right.
It can also be used in reference to a type of lettering, typically for advertisements, to be read in either direction. It is also used to help the reader navigate through and around the advertisement.
The art and technique of arranging type to make written language legible, readable, and appealing when displayed.
The small, non-essential text that appears on an interface. It has been set up specifically to be short and concise to draw attention to an essential user experience.
The degree of difference between the two sides of an object or system.
A type of serif, characterized by large x-heights and thick, blocky strokes with little variation in width.
A way to create and test designs. Designers use design sprints as a time-intensive method of quickly testing ideas and then pivoting into designing for user needs. A designer may then take the prototype they created on the first day of the design sprint and fix any usability issues with it, which is a quick way to get feedback on their work before continuing development.
A design process that can help guide the path of any product or application from discovery to launch stages. A UX roadmap can also be used in marketing to analyse how products are perceived by customers and then determine future options for growth.
A logo, symbol, design, or pattern used to promote and distinguish one's brand or company from others.
Also called a line break, when you want to keep the text in one paragraph and not follow it with an airy space.
The process of arranging objects in a consistent and even spatial relationship. It can refer to how text is aligned with respect to its margins or how any two or more things are aligned in general.
The width and height of a document, after having been cut down to size from a larger sheet.