Slab Serif

A type of serif, characterized by large x-heights and thick, blocky strokes with little variation in width.

More terms you might want to know

Dark Pattern

A type of user interface design carefully crafted to trick people into doing things they might not want to do.

User Research

A field of study that aims to understand the user experience of a product or service. Conducting UX research includes interviewing, observing, and surveying users. Understanding the user experience is important because it helps designers understand how to design a better product that will be more appealing and usable for people.

Bleed

A printing term that describes how close an object is to the edge of a printed page. Bleeds are often used in graphic design for books, magazines, posters and other printed materials with photographs or illustrations.

Bracket

The word "bracket" is often used to refer to parentheses and is written as either [] or () and used to delimit blocks of text, e.g. a set of instructions. Within brackets, items are arranged from left to right in order of precedence.

Uppercase

Also known as caps, a type property that specifies that all letters in a body of text are capitalised.

Texture

The surface quality of an element.

Logotype

The typographic presentation of a company's name in a stylized form.

Character Set

A set of symbols or "characters" including letters, numbers and various other symbols.

Trim Size

The width and height of a document, after having been cut down to size from a larger sheet.

Monochrome

Designs that are created in one colour. It can be any colour, but the whole design will range from light to darker shades. As the name implies, it is typically a single hue, with black and white also being typical combinations for this type of design.

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