A layout where all the content, mostly text, is aligned to the centre. The overall purpose of a Centre Alignment is to make it easier for users to read and scroll through content.
Text that is used to fill in a gap in a document.
The use of design features that are shaped to resemble a familiar object or thing in order to facilitate user interaction.
The sum of all experiences an individual has with a company or its delivery channels during their journey. From handling and registering a complaint to ordering new products, these interactions are monitored and analyzed at every touchpoint by frontline employees, developers, designers, and product managers for improvement opportunities.
A system used to describe and identify typefaces by their basic visual characteristics.
A key performance indicator is a variable that measures how well an entity is performing. It's a figure that designates an individual or item's performance level. A particular company may use metrics such as sales, revenue, production, and market share to gauge the success of their firm.
A type of understanding that is achieved by taking the perspective of another individual. Different people's perspectives often have different needs and values, so empathy can help you understand those differences.
The name, logo, and other identifying information at the top of a newspaper or magazine publication.
An iconic design that is made up of two or three letters.
An example of a typical user and the actions they take. Typically these are written in the form of a story.
Also called trim marks, are markings on artwork that tells the printer where to cut the page.