The part of lowercase letters that goes above the baseline when used in running text. As such, ascenders are considered less condensed than those used for numerals and other capital letters. Some examples of ascenders include b, d, h, k, and l. The opposite of an ascender is a descender.
The path of any movement, mark, shape, or other feature of a design. It can be the border of an element or even the tight edge of a text box, etc.
A type of font designed to imitate handwriting.
A logo, symbol, design, or pattern used to promote and distinguish one's brand or company from others.
A colour that appears to be pure and lacks any lightness (or tone) or saturation.
A print that the printer receives to monitor the progress of production. Proofing is a matter of looking at the print to ensure that it has been printed correctly and that the colours are rendered accurately.
A process that involves assigning people to work on different parts of the design and making sure that they focus on one area at a time. This method is an excellent way to release products more quickly and with higher quality.
The most common types of agile methods are Scrum, Kanban, XP and Agile Modeling. It can often be difficult for companies to make the switch because it requires significant changes in how product development occurs.
The attributes of a typeface. Type properties include weight, width, colour and x-height.
A specific set of colours, usually with a limited number of values, chosen to suit the needs of a particular design.
How well or poorly something can be read.
A technique used to sequentially present items in a list or other data set that are too long to display at one time.