A graphical representation of the user on a device, used to represent various users in different contexts. It can be a photo, image or drawing.
Text that flows from left to right and is the default reading direction of a page with its content aligned on the left margin.
A style of architecture and design that was popular in the 1960s and 1970s. Brutalist buildings are typically characterised by durability, simplicity, and an emphasis on form following function. Brutalism is not a single style but an umbrella term for architecture with a stark and futuristic look.
The principle of both sides of an object having a sense of symmetry. It ensures that the weight and visual mass are distributed evenly on both sides of a surface. Balance is more important than symmetry because people don't often notice when something is asymmetrical, but they will always see if something is unbalanced.
A design technique employed on websites and mobile apps that encourages users to scroll to view additional content.
A Tagged Image File Format is a file format for storing images losslessly.
A photograph that is purchased and licensed for exclusive use by an individual or business.
Vector graphics are made up of two sets of points: control points (which determine shape) and anchor points (determining length). Anchor points attach geometry to form a shape like a ball or a heart.
The way characters are capitalised within a word or phrase. Common font cases are uppercase, lowercase, capitalised (or title case) and sentence case.
A design language developed by Google. The goal of Material Design was to create fluid, natural movement for users on any platform they happen to be using.
Also known as a suspension point, is a series of dots (…) that is used either as a substitute for some text that has been omitted from a sentence or when the author does not wish to pause in their writing.