CMYK

CMYK is a colour space created for the printing process. It stands for Cyan Magenta Yellow Key (black).

More terms you might want to know

HEART Framework

A framework that helps a company evaluate any aspect of its user experience according to five metrics, which form the acronym HEART. These metrics are: 1. Happiness 2. Engagement 3. Adoption 4. Retention 5. Task success

Brand Mark

A logo, symbol, design, or pattern used to promote and distinguish one's brand or company from others.

Responsive Design

The process of developing a product or design system that can be altered to fit different device and interaction contexts.

Masthead

The name, logo, and other identifying information at the top of a newspaper or magazine publication.

Colour Palette

A specific set of colours, usually with a limited number of values, chosen to suit the needs of a particular design.

Soft Return

Also called a line break, when you want to keep the text in one paragraph and not follow it with an airy space.

Avatar

A graphical representation of the user on a device, used to represent various users in different contexts. It can be a photo, image or drawing.

Emblem

A mark or symbol used to represent an institution, organisation, person, or group, and it is usually displayed on flags and seals.

PDF File

An abbreviation for Portable Document Format. The PDF format was originally developed to share documents between different operating systems in the late 1980s. Any text document, image or page layout can be saved as a PDF file that includes all of the font information needed to display it without losing quality.

Class

A selector that can be applied to any HTML element. Classes should be used when designing for multiple instances. For example, if you want all <h1> tags in the website to look blue, then you could use the class="blue-text" attribute.

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