The way characters are capitalised within a word or phrase. Common font cases are uppercase, lowercase, capitalised (or title case) and sentence case.
A way of developing new products or services using a process of repeated and regular refinement, in which prototypes are made, evaluated, revised, and re-evaluated until the desired result is achieved. High profile companies have successfully implemented iterative design to create effective and innovative products.
A type of font that comes pre-installed in an operating system.
A type of serif, characterized by large x-heights and thick, blocky strokes with little variation in width.
Text that flows from left to right and is the default reading direction of a page with its content aligned on the left margin.
The way characters are capitalised within a word or phrase. Common font cases are uppercase, lowercase, capitalised (or title case) and sentence case.
A UX design technique to explore and map out a service, product, or system through physical navigation, often completed at the start of a design process to provide designers with an understanding of how users will navigate the system. In addition, body-storming can be used in development to test functionality or measure ease of use.
A design technique employed on websites and mobile apps that encourages users to scroll to view additional content.
Also called a line break, when you want to keep the text in one paragraph and not follow it with an airy space.
The process of adding game-like qualities to an experience like a website or application. To ensure that these activities are engaging enough for the users, it often includes gradual rewards such as levels and badges systems, which can further encourage engagement with the app.
A system used to describe and identify typefaces by their basic visual characteristics.