The primary graphic that appears at the top of a webpage, designed to grab people's attention.
A type of design that features the strokes running predominantly from the upper left to the lower right.
It can also be used in reference to a type of lettering, typically for advertisements, to be read in either direction. It is also used to help the reader navigate through and around the advertisement.
A process in which subjects use a product or service under test conditions and report their experience.
Also called trim marks, are markings on artwork that tells the printer where to cut the page.
A standalone web page with content intended to capture a visitor. Often, it has the same URL as the website's home page and is used in paid or sponsored search engine marketing (known more commonly as pay-per-click) advertising campaigns.
An iconic design that is made up of two or three letters.
Usually the first functional form of a new product, created to test a concept or prove out some aspects of design.
An element that prompts viewers to take a desired course of action. This type of marketing technique is used by businesses and marketers to increase page visits or sales in a certain period.
The study of how colours are related to one another. It is about how we see colour, mix and modify it (according to our needs), and put colour together to achieve the desired mood or atmosphere.
A design technique employed on websites and mobile apps that encourages users to scroll to view additional content.
The primary graphic that appears at the top of a webpage, designed to grab people's attention.