Vector

Also known as an Ishikawa diagram, is a widely used technique in project management. The diagram provides a means of evaluating the cause-and-effect relationship between the various activities necessary for completing a project by visualising all activities in the project as bones that interconnect on an anterior and posterior spine, with causality flowing from one to another.

A style of architecture and design that was popular in the 1960s and 1970s. Brutalist buildings are typically characterised by durability, simplicity, and an emphasis on form following function. Brutalism is not a single style but an umbrella term for architecture with a stark and futuristic look.

The process of a new user being brought in to a new product. The design for this process aims to have an effective, efficient, and engaging user experience.

Also known as text colour, is a visible attribute of text determined by the combination of text and background colour.

A type of font designed to imitate handwriting.

The part of a letter, usually a vertical line, that rise above the x-height.

A system used to describe and identify typefaces by their basic visual characteristics.

A type of font that comes pre-installed in an operating system.

A graphic representation, such as an icon, of a company or brand. Pictorial marks can be used on marketing materials to communicate the intentions and personality of the company. Factors such as colour, placement, and shape are significant in how the general public perceives a pictorial mark.

In typography, a bowl is a curved shape used to control the area of white space.