Type Size

The height of a font, measured in points or pixels.

More terms you might want to know

Readability

A measure of the ease of understanding text.

Brand

A name, symbol or other distinctive feature that distinguishes one business's product from another's, often associated with a logo, design, slogan and other items.

HTML

A language used to create web pages, and it stands for Hypertext Markup Language.

Terminal

The end (straight or curved) of any stroke that doesn’t include a serif. Some typefaces feature ball terminals on letters such as the ‘f’, ‘a’, and ‘c’.

Letterpress

A printing press that uses movable type and punches to make impressions on paper.

Crop Marks

Also called trim marks, are markings on artwork that tells the printer where to cut the page.

Stem

The part of a letter, usually a vertical line, that rise above the x-height.

AI File

An Adobe Illustrator vector format file. Files with the extension .ai are often used for artwork and illustrations as users can resize them without distortion. It is composed of several layers with objects and text on each layer. Users can import Illustrator files into many other programs like InDesign, Acrobat, Photoshop etc. If you design or print your t-shirts, you can create your designs in Illustrator and apply them to your t-shirt using a heat press.

Avatar

A graphical representation of the user on a device, used to represent various users in different contexts. It can be a photo, image or drawing.

Die Cut

A type of print/design created with a metal stamp to create a shape out of paper using a die cutting machine. Die cuts can be used in apparel, home decor and promotional products.

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