A type of font designed to imitate handwriting.
The process of arranging objects in a consistent and even spatial relationship. It can refer to how text is aligned with respect to its margins or how any two or more things are aligned in general.
The art and technique of arranging type to make written language legible, readable, and appealing when displayed.
A basic design tool that helps designers create and communicate ideas.
In typography, a bowl is a curved shape used to control the area of white space.
The part of lowercase letters that goes above the baseline when used in running text. As such, ascenders are considered less condensed than those used for numerals and other capital letters. Some examples of ascenders include b, d, h, k, and l. The opposite of an ascender is a descender.
A field of study that aims to understand the user experience of a product or service. Conducting UX research includes interviewing, observing, and surveying users. Understanding the user experience is important because it helps designers understand how to design a better product that will be more appealing and usable for people.
The distance from the baseline to the top of a capital letter, number, or other upper-case glyphs.
A way to create and test designs. Designers use design sprints as a time-intensive method of quickly testing ideas and then pivoting into designing for user needs. A designer may then take the prototype they created on the first day of the design sprint and fix any usability issues with it, which is a quick way to get feedback on their work before continuing development.
A printing press that uses movable type and punches to make impressions on paper.
The attributes of a typeface. Type properties include weight, width, colour and x-height.