A textual or graphical component in a web page.
The art and technique of arranging type to make written language legible, readable, and appealing when displayed.
Small uppercase letters, generally about half as tall as regular uppercase letters.
A type of design that features the strokes running predominantly from the upper left to the lower right.
It can also be used in reference to a type of lettering, typically for advertisements, to be read in either direction. It is also used to help the reader navigate through and around the advertisement.
A name, symbol or other distinctive feature that distinguishes one business's product from another's, often associated with a logo, design, slogan and other items.
A psychological phenomenon that states that people tend to remember unfinished or interrupted tasks better than completed tasks.
The last line of a paragraph following the rest, or a single line in a paragraph that is out of place with the rest.
The relative lightness or darkness of a hue.
The use of repeating elements and motifs for decorative purposes. In design, repetition occurs in many ways. It can be achieved by using a shape or design element in a pattern, and it can also be achieved through the use of multiple shapes or motifs that have similarities
A type of user interface design carefully crafted to trick people into doing things they might not want to do.
A digital image captured by a digital camera or scanner that has not been processed in any way by the camera software.