A selector that can be applied to any HTML element. ID should be used when designing for a single instance, such as using the id="main" attribute on an <h1> tag.
A triad is a group of three colours that are equally spaced on the colour wheel.
The setting on a camera's lens which controls how much light comes into the camera. Aperture settings can usually be set to F-stop values ranging from F1.4-F22. The higher the aperture value, the smaller the opening is, and vice versa, which affects the depth of field in photos and how much light reaches and illuminates a subject or scene in a photo.
A basic design tool that helps designers create and communicate ideas.
A photograph that is purchased and licensed for exclusive use by an individual or business.
The name, logo, and other identifying information at the top of a newspaper or magazine publication.
The process of adjusting the spacing between individual letters to improve or avoid particular visual distortions.
A logo which is usually a combination of text and graphic imagery that acts as the company's symbol.
Generally used when a page has so much content that it would be impossibly long to load the entire page at once. Infinite scroll consists of an auto-generated list of items that constantly loads new items as they load off the bottom of the screen.
A language used to create web pages, and it stands for Hypertext Markup Language.
A concept used in systems design to describe the negative consequences of making seemingly innocuous design changes. Shorthand for a product's delayed but inevitable need to be reworked due to earlier, seemingly trivial decisions not having been fully thought through in the original release.
Designers incur this "debt" by making quick and easy choices that save time in the present but cause more complex problems later on down the road when it becomes necessary to change or add something.