Monochrome

Designs that are created in one colour. It can be any colour, but the whole design will range from light to darker shades. As the name implies, it is typically a single hue, with black and white also being typical combinations for this type of design.

More terms you might want to know

Hard Return

When you need to break a line of text and start on a new line in a text box.

Pixel

A pixel, or a picture element, is the smallest addressable element in a display device.

Raster

Commonly used to describe a 2D graphic that is made up of an organized grid of pixels, in other words, a bitmap.

Calligraphy

The art of decorative writing practised by many different people in many different cultures. Calligraphy is sometimes used to add a personal touch to wedding invitations, special event invitations, and other projects.

Leading

All available space (line-height) between two consecutive lines of text; this measurement should be adjusted for either ascenders or descenders. In hand typesetting, leading referred to thin strips of lead inserted by hand between lines of type in the composing stick to increase vertical distance.

Type Properties

The attributes of a typeface. Type properties include weight, width, colour and x-height.

Prototype

Usually the first functional form of a new product, created to test a concept or prove out some aspects of design.

TIFF File

A Tagged Image File Format is a file format for storing images losslessly.

Mood board

A collage consisting of images, colours and text that is assembled to convey an idea or theme.

Composition

An organised arrangement of elements used for a particular purpose, such as to create striking visual effects or to convey information effectively. Good composition is achieved through different methods, such as placing figures or objects in a scene, revising and simplifying lines and shapes that make up a figure, and arranging multiple figures or objects into meaningful relationships.

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